Corporate social responsibility motivations and country factors Essay

Corporate social responsibility (CSR) is an increasingly important issue for all businesses around the world. CSR covers economic, legal, ethical, and philanthropic responsibilities of firms. Explain the factors that may motivate an MNE to adopt CSR in its international business strategy and operations. How might the country context influence the types of CSR initiatives undertaken? Support your answer with real world examples or cases. While corporate social responsibility (CSR) has existed for a long time, it has garnered attention only in the last two decades as an important aspect of doing business. Academic research on CSR has evolved over the years, indicating a change in how CSR is viewed as time goes by. In the earlier years of CSR research, academics sought to identify a link between CSR and financial performance (Aupperle et al. 1985; McGuire et al. 1998), as though CSR had to be rationalised in order to exist. But moving forward to the present, CSR has been undoubtedly recognised as a need by many organisations, and research has shifted from discussing â€Å"macro social effects to an organisational-level analysis of CSR and its impact on organisational processes and performance† (Lindgreen and Swaen 2010, p. 1). In other words, CSR research has moved from questioning the â€Å"why† to â€Å"how† of doing CSR, reflecting the growing prominence of the practice. CSR involves the â€Å" economic, legal, ethical, and discretionary expectations that society has of organizations at a given point in time† (Carroll 1979, p. 500). These programs are designed to fulfill a basic economic or social need as expected by the community, honoured by the company in goodwill so as to position oneself as a positively value-driven entity (Swanson 1995; Wood 1991). CSR initiatives can be derived out of self-interest, or external pressure from institutional economics (Meyer and Rowan 1991; North 1992) or when a company decides to rise above its economic function to help and aid stakeholders (Trevino and Nelson, 2004). While there are many reasons for a company to engage in CSR, it ultimately assists the corporation in enhancing its legitimacy (Wood 1991) and fit with society at large (Zensisek 1979), creating a symbiotic relationship between stakeholders and companies (Tuzzolinio and Armandi 1981). Unfortunately, CSR has no consensus definition (Dahlsrud, 2008). It is important to recognise from this that CSR  is a complex and multilayered concept that requires examination from various angles. In this essay, CSR will be understood as a firm’s obligations to act responsibly to all possible stakeholders in the market environment. This essay will now seek to explore the motivations behind pursuing CSR programs by a business organisation, d etermining how various stakeholders and the general public can influence this decision and how the broader country context can affect how a company participates in CSR. In the corporate world, companies are fully engaged in CSR initiatives, with more than 80% of Fortune 500 companies addressing CSR issues (Esrock and Leichty, 1998), reflecting that CSR is more than an ethical or ideological necessity, but also an economic one. As such, more companies today have realised that â€Å"not only doing good is the right thing to do, but it also leads to doing better† (Bhattacharya and Sen 2004, p.9). While it was infamously argued previously that the main purpose of a company was to make profits and thrive economically (Friedman 1970), enterprises now have the option to do so and at the same time, contribute meaningfully to society at large. The reasons for a MNE to engage in CSR initiatives are multiple. Stakeholder theory (Donaldson and Preston 1995) can be used as a skeletal framework to understand where demands for CSR arise. Demand derives from two main groups: consumers and stakeholders. Stakeholders of a company include its investors, employees, suppliers and even the local environment that it is located in. The consumer demand for CSR will be addressed first. CSR engagements may result in producing a good that has socially responsible attributes, such as dolphin-free tuna or a non-animal tested product. It could be in less obvious means, such as a clothing company not ultilising sweat shops or child labour in producing its goods. When consumers buy products that bear such attributes, they believe they are â€Å"indirectly supporting a cause and rewarding firms that devote resources to CSR† (McWilliams and Siegel 2001, p. 119). Consumers are able to identify better with a company that engages in CSR activities and feel a stronger connection or attachment to such firms. Consumer oriented CSR also involve intangible attributes, such as reputation. Having a strong reputation has been linked to attracting more customers, retaining and motivating employees, gaining favour with analysts and the media amongst many more reasons (Bhattacharya and Sen 2004). CSR has come to matter in building a reputation for corporations. The Reputation  Institute ranks the world’s most reputable companies based on the RepTrak ® system. RepTrak ® analyses seven dimensions of corporate reputation: Citizenship, Innovation, Governance, Workplace, Leadership, Products/Services and Financial Performance (Reputation Institute 2013). Of which, three of these dimensions (citizenship, governance and workplace) fall into the CSR category, and analysis has shown that â€Å"42% of how people feel about a firm is based on their perceptions of the a firm’s CSR practices† (Smith 2012, para. 6). The Body Shop, Patagonia and Ben & Jerry’s are some examples that stand out in their respective industries having built reputations centring on socially responsible practices. Hence, it is easy to see why consumers drive the demand for companies to engage in CSR activities. Stakeholders too, demand for CSR for various reasons. McWilliams and Siegel (2001, p.122) have posited that employees will support  "progressive labour relations policies, safety, financial security, and workplace amenities, such as childcare. Workers are searching for signals that managers are responding to causes they support†. Nintendo has numerous employee well-being programs in place where all employees can receive support in various aspects of their lives. Free training in life-saving skills and first aid, and subsidies for work safety shoes, transportation costs and even gym memberships are provided to help employees achieve work-life balance and a better well being (Nintendo, 2013). It has been observed that CSR initiatives in a firm typically lead to greater employee work satisfaction where job attitudes are improved and productivity is increased, and is used as a way of attracting talents to a company (Bhattacharya, Sen and Korschun 2012). Valentine and Fleischman (2008) have observed that CSR also plays a part in mediating the relationships between ethics programs and job satisfaction. Taken holistically, effective organisational ethics and CSR activities will incite more â€Å"positive beliefs in the fir m, as well as the immediate work context and culture† (Valentine and Fleischman 2008, p. 167). As observed then, employees play an important role in creating a demand for CSR in firms as they stand to benefit from such programs intrinsically. For both stakeholders and consumers then, CSR programs create an organisational identity that becomes relatable. When companies engage in CSR that underpins their mission and values, stakeholders are able to see an element of themselves in the organisation,  which leads to increased support for the company. As already observed, this can lead to stronger purchase intention in customers, or increased job satisfaction in employees. The largest motivation to pursue CSR for a company though could lie in developing a competitive advantage. While CSR could be executed simply by donating to charities as corporate philanthropy, some firms have recognised CSR as a strategic tool to use and develop in order to answer not only a societal need, but a business issue as well. Strategic CSR is now a form of social innovation, and by answering crucial problems in society that leads to real, long-lasting change; a company will reap the benefits of a better workforce, a new market or higher consumption while adding value to society (Kanter 1999). The need to recognise that economic and social objectives are not distinctively opposing but complementary will lead to CSR that can potentially bring about a social benefit and improve competitiveness (Porter and Kramer, 2002). There are two main business advantages that arise from CSR. Firstly, it presents an opportunity to test out a new technology. Secondly, it provides the opportunity to build political capital by influencing regulations, presenting itself as a market leader or to strengthen relationships with government officials (Kanter 1999). This was exactly what Bell Atlantic did through Project Explore by going into schools to test out their new High-bitrate Digital Subscriber Line (HDSL) technologies with personal computers in the early 1990s. This provided a test ground that would get their technology into the real world and also presented itself as a demonstration site to political leaders for Bell Atlantic to petition favourably for their proposed statewide technology communications plan (Kanter 1999). Bell Atlantic managed to help schools by providing them with computers and new technologies, bettering education and technology literacy, while still achieving a business agenda. The competitive context of a company and its business environment can benefit greatly when economic and social goals are seen as mutually linked. Porter and Kramer (2006) identify four key areas strategic CSR can affect competitive context positively: factor conditions, demand conditions, context for strategy and rivalry, and lastly, related and supported industries. Improving education, in the case of Cisco, enabled them to educate students in computer skills that resulted in a high quality, yet cost effective curriculum due to Cisco’s expertise. Whilst all students from Cisco’s Networking Academy may not work for Cisco, the industry at large benefits. Furthermore, well-trained network administrators who graduate from The Cisco Network Academy create demand for higher quality service and solutions (Porter and Kramer 2006, p. 85). CSR can influence in the creation of a more productive and transparent environment for competition (Porter and Kramer 2006, p. 85), such as Transparency International, where corporations have pledged to disclose and deter corruption in the world. This aids in building fair competition and higher productivity. Finally, a company can benefit by supporting a related industry. For example, American Express funds travel and tourism academics in the recognition of its reliance on the hospitality industry for travel-related spending on its credit cards (Porter and Kramer 2006, p.85). These examples show how CSR can result in tremendous payoffs when executed effectively. While immediate stakeholders c an drive the motivations for CSR initiatives, it is important to consider how the country a company is operating in can affect how CSR activities are chosen and implemented. The different social and cultural differences in each country should be salient enough for managers to acknowledge that CSR cannot be entirely universal, especially in the case of global MNEs. Furthermore, different social needs and problems will be inherent in each country. For example, the prevalence of AIDS/HIV is critical in South Africa. As such, it is only appropriate that companies with a presence in South Africa address this issue; with the likes of Toyota, Sappi and Mercedes-Benz deploying CSR programs that help employees tackle the pandemic of AIDS/HIV. British Petroleum (BP) (BP 2013), a global oil company, undertakes CSR initiatives that are identified as locally relevant, tailoring to the needs of their host communities and societies. A quick glance of their case studies shows various CSR programs ranging from workforce rights in Brazil to community relations in Turkey. While addressing locale-specific issues would be the most effective method of CSR, other factors may e ncourage or hinder such intention. The legal environment can affect the way CSR is implement in a country greatly. It changes either through strong intervention whereby social responsibility is legally stipulated, or a severe lack thereof, which leads to voluntary action by other players (Campbell 2007). France and Brazil are two examples par excellence of how the government can play a key role in creating CSR  demand, albeit in opposite directions. The French government has influenced how CSR has developed and emerged greatly by playing an active role in passing legislation, amongst other policies that requires French companies, including subsidiaries of international firms, to be socially responsible and accountable (Sobczak and Martins 2010, p. 448). On the other hand, Brazil’s history of a military government has fostered a passive environment where innovation is stifled, including that of encouraging improvements for society (Sobczak and Martins 2010, p.449). As such, private actors such as Non Governmental Organisations (NGOs) are most active in Brazil to encourage CSR programs to Brazilian companies. While the legal environment can affect how CSR is implemented in a country, it can also affect what type of CSR is initiated. Although France has passed mandates to enforce listed companies submit reports on social and environment impacts, the main area of concern belies in employment rights (Sobczak and Martins 2010, p. 450). Similarly, Brazilian companies are also strongly focused on employee relations and well-being, that being the key principle of CSR in Brazil (Sobczak and Martins 2010, p. 451). CSR then is only translated into one dimension of obligation and other dimensions, though equally pressing; take a backseat in the case of France and Brazil. Different priorities in a country culturally can affect how CSR is implemented. In such scenarios, international NGOs come in and encourage other concerns to be addressed. This helps to bring harmony to the imbalance within the CSR activities focused in countries such as France and Brazil. For instance, international environmental NGO, the World Wildlife Fund, has collaborated with French companies to allow the use of their logo, one of the most recognisable brands in the world, on products that meet their standards (Sobczak and Martins 2010, p.452). This has encouraged firms in France to meet environmental standards that was not previously crucial in CSR portfolios. Through this, French companies are more receptive to practicing CSR that is not inherent to their usual procedures. Despite the particularity of each country and how CSR is ideally done based on local demands, the reality of the matter is that CSR is not always practiced this way. Global MNEs typically have general and universal guidelines on what CSR activities should be undertaken in host countries, and most managers have to be given permission to pursue local CSR from the parent company . Universalism in CSR practices by MNEs creates linearity and  coherence for all stakeholders, but can result in less powerful CSR practices. On the other hand, localised programs may end up being fragmented or ad hoc. There is undoubtedly differing perspective on which approach is preferable, as each holds its argument convincingly (Muller 2006). As suggested by Husted and Allen (2006) then, the key difference between global or local CSR is the community that demands it. Another key factor that affects the way CSR is conducted is the development of CSR in a globalised world. It has been recognised by scholars (Gugler and Shi 2009; Jamali 2010) that CSR is fundamentally Anglo-Saxon both in history and development. Hence, CSR has a strong presence in the United States and United Kingdom, but is still lacking in both conceptual and practical thinking in countries based in the Southern hemisphere. Jamali and Ramez (2007) has noted that numerous issues with CSR in the Lebanon context. Firstly, CSR is typically executed in tangent to the parent company’s mission and values. While it is not necessarily a bad move to have a universally applicable CSR issue identified by a parent company, this may lead to a lack of agency by foreign subsidiaries to pursue CSR that is truly important in a specific context. Hence, CSR in Lebanon is still largely based on altruistic means and charitable giving, which is considered a low-level and basic method of implementing CSR. Interviewed companies by Jamali (2007) did not track the performance of its CSR outputs, showing that CSR is not implemented for a genuine purpose of serving a long-term positive impact to society, but to address the obligatory needs in order to build a positive corporate image. Due to the lack of understanding from global perspectives and North-driven ideology, countries may derive value and meaning from CSR in their own terms (Gugler and Shi 2009). China has come up with their own standards because of the dilemma of being the â€Å"world’s factory† and cannot comply with various standards demanded from different suppliers, it becomes too costly to be effective. In this instance, the Chinese government has developed various rankings and best practices for Chinese companies, and goes as far as prohibiting international certifications unless approved by the right local authorities (Gugler and Shi 2009, p.15). By doing so, Chinese companies do not face foreign pressure to comply with standards that are unfeasible for their modus operandi. Overall, this essay has shown that there are numerous motivations for companies to practice CSR. Answering demands to  achieve higher satisfaction in consumers and employees, helping to build a reputation and in its most strategic form, creates a competitive advantage for companies are some of the benefits that a company can yield through effective CSR. While there are numerous ben efits of conducting CSR, CSR implementation is highly diverse due to the various legal, socio-economic and cultural factors that each country brings. Furthermore, due to the development and history of CSR, CSR is still very much in its infancy stage in the Southern hemisphere and pressure to develop a CSR programs similar to current ones in the Northern hemisphere becomes unrealistic and untenable. As such, other actors such as international NGOs may step in to realign and create focus for different needs, or countries may come up with their own compliance standards as a global benchmark to ease doing of business internationally. This has shown thus far how CSR is highly complex as a practice, varying from simplistic to more complex approaches, and once again changing within localities due to the needs and issues to be addressed. As CSR continues to develop, one should take notice of how CSR might change in developing countries and how globalisation continues to affect how companies may choose to conduct CSR. References: Aupperle, K. E., et al. (1985). â€Å"An empirical examination of the relationship between corporate social responsibility and profitability.† Academy of Management Journal 28(2): 446-463. Bhattacharya, C., et al. (2012). â€Å"Using corporate social responsibility to win the war for talent.† MIT Sloan Management Review 49. Bhattacharya, C. B. and S. Sen (2004). â€Å"Doing better at doing good: when, why and how consumers respond to corporate social initatives.† California Management Review 47(1): 9-24 BP (2013). â€Å"Sustainability.† from http://www.bp.com/en/global/corporate/sustainability.html. Campbell, J. L. (2007). â€Å"Why would corporations behave in socially responsible ways? An institutional theory of corporate social responsibility.† Academy of Management Review 32(3): 946-967. Carroll, A. B. (1979). â€Å"A three-dimensional conceptual model of corporate performance.† Academy of Management Review 4(4): 497-505 Dahlsrud, A. (200 8). â€Å"How corporate social responsibility is defined: an analysis of 37 definitions.† Corporate Social Responsibility and Environmental Management 15(1): 1-13 Donaldson, T. and L.  E. Preston (1995). â€Å"The stakeholder theory of the corporation: Concepts, evidence, and implications.† Academy of Management Review 20(1): 65 Esrock, S. L. and G. B. Leichty (1998). â€Å"Social responsibility and corporate web pages: self-presentation or agenda-setting?† Public Relations Review 24(3): 305-319. Friedman, M. 1970. The social responsibility of business is to increase profits. New York Times Magazine, September 13: 32–33, 122, 124, 126. Gugler, P. and J. Y. Shi (2009). â€Å"Corporate social responsibility for developing country multinational corporations: lost war in pertaining global competitiveness?† Journal of Business Ethics 87(1): 3-24. Institute, R. (2013). â€Å"Reputation Institute – The Reptrak system.† from http://www.reputationinstitute.com/thought-leadership/the-reptrak-system. Jamali, D. (2010). â€Å"The CSR of MNC subsidiaries in developing countries: Global, local, substantive or diluted?† Journal of Business Ethics 93(2): 181-200. Jamali, D. and Ramez, M. (2007). â€Å"Corporate social responsibility (CSR): theory and practice in a developing country context.† Journal of Business Ethics 72(3): 243-262. Kanter, R. M. (1999). â€Å"From spare change to real change: The social sector as beta site for business innovation.† Harvard Business Review 77. Lindgreen, A. and V. Swaen (2010). â€Å"Corporate social responsibility.† International Journal of Management Reviews 12(1): 1-7 McGuire, J. B., et al. (1988). â€Å"Corporate social responsibility and firm financial performance.† Academy of Management Journal 31(4): 854-872. McWilliams, A. and D. Siegel (2001). â€Å"Corporate social responsibility: A theory of the firm perspective.† Academy of Management Review 26(1): 117-127. Muller, A. (2006). â€Å"Global versus local CSR strategies.† European Management Journal 24(2): 189-198 Meyer, J. and B. Rowan. (1991). Institutional Organizations: Formal Structure as Myth and Ceremony, in P. J. DiMaggio and W. Walter (eds.), The New Institutionalism in Organizational Analysis (University of Chicago Press, Chicago and London), pp. 41–62. Nintendo (2013). â€Å"Nintendo of America – Employee Welfare and Well-being.† from http://www.nintendo.com/corp/csr/#welfare. Porter, M. E. and M. R. Kramer (2002). â€Å"The competitive advantage of corporate philanthropy.† Harvard Business Review 80(12): 56-68. Porter, M. E. and M. R. 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Deception Point Page 101

Now, with Sexton standing before her, staring down, she sensed him searching her eyes for a lie. Sedgewick Sexton could smell untruths like nobody Gabrielle had ever met. If she lied to him, Sexton would know. â€Å"You've been drinking,† Gabrielle said, turning away. How does he know I was in his office? Sexton put his hands on her shoulders and spun her back around. â€Å"Were you in my office?† Gabrielle felt a rising fear. Sexton had indeed been drinking. His touch was rough. â€Å"In your office?† she demanded, forcing a confused laugh. â€Å"How? Why?† â€Å"I heard my Jourdain in the background when I called you.† Gabrielle cringed inwardly. His clock? It had not even occurred to her. â€Å"Do you know how ridiculous that sounds?† â€Å"I spend all day in that office. I know what my clock sounds like.† Gabrielle sensed she had to end this immediately. The best defense is a good offense. At least that's what Yolanda Cole always said. Placing her hands on her hips, Gabrielle went for him with all she had. She stepped toward him, getting in his face, glaring. â€Å"Let me get this straight, senator. It's four o'clock in the morning, you've been drinking, you heard a ticking on your phone, and that's why you're here?† She pointed her finger indignantly down the hall at his door. â€Å"Just for the record, are you accusing me of disarming a federal alarm system, picking two sets of locks, breaking into your office, being stupid enough to answer my cellphone while in the process of committing a felony, rearming the alarm system on my way out, and then calmly using the ladies' room before I run off with nothing to show for it? Is that the story here?† Sexton blinked, wide-eyed. â€Å"There's a reason people shouldn't drink alone,† Gabrielle said. â€Å"Now do you want to talk about NASA, or not?† Sexton felt befuddled as he walked back into his office. He went straight to his wet bar and poured himself a Pepsi. He sure as hell didn't feel drunk. Could he really have been wrong about this? Across the room, his Jourdain ticked mockingly. Sexton drained his Pepsi and poured himself another, and one for Gabrielle. â€Å"Drink, Gabrielle?† he asked, turning back into the room. Gabrielle had not followed him in. She was still standing in the doorway, rubbing his nose in it. â€Å"Oh, for God's sake! Come in. Tell me what you found out at NASA.† â€Å"I think I've had enough for tonight,† she said, sounding distant. â€Å"Let's talk tomorrow.† Sexton was in no mood for games. He needed this information now, and he had no intention of begging for it. He heaved a tired sigh. Extend the bond of trust. It's all about trust. â€Å"I screwed up,† he said. â€Å"I'm sorry. It's been a hell of a day. I don't know what I was thinking.† Gabrielle remained in the doorway. Sexton walked to his desk and set Gabrielle's Pepsi down on his blotter. He motioned to his leather chair-the position of power. â€Å"Have a seat. Enjoy a soda. I'm going to go stick my head in the sink.† He headed for the bathroom. Gabrielle still wasn't moving. â€Å"I think I saw a fax in the machine,† Sexton called over his shoulder as he entered the bathroom. Show her you trust her. â€Å"Have a look at it for me, will you?† Sexton closed the door and filled the sink with cold water. He splashed it on his face and felt no clearer. This had never happened to him before-being so sure, and being so wrong. Sexton was a man who trusted his instincts, and his instincts told him Gabrielle Ashe had been in his office. But how? It was impossible. Sexton told himself to forget about it and focus on the matter at hand. NASA. He needed Gabrielle right now. This was no time to alienate her. He needed to know what she knew. Forget your instincts. You were wrong. As Sexton dried his face, he threw his head back and took a deep breath. Relax, he told himself. Don't get punchy. He closed his eyes and inhaled deeply again, feeling better. When Sexton exited the bathroom, he was relieved to see Gabrielle had acquiesced and come back into his office. Good, he thought. Now we can get to business. Gabrielle was standing at his fax machine flipping through whatever pages had come in. Sexton was confused, however, when he saw her face. It was a mask of disorientation and fear. â€Å"What is it?† Sexton said, moving toward her. Gabrielle teetered, as if she were about to pass out. â€Å"What?† â€Å"The meteorite†¦ † she choked, her voice frail as her trembling hand held the stack of fax papers out to him. â€Å"And your daughter†¦ she's in danger.† Bewildered, Sexton walked over, and took the fax pages from Gabrielle. The top sheet was a handwritten note. Sexton immediately recognized the writing. The communique was awkward and shocking in its simplicity. Meteorite is fake. Here's proof. NASA/White House trying to kill me. Help! RS The senator seldom felt totally at a loss of understanding, but as he reread Rachel's words, he had no idea what to make of them. The meteorite is a fake? NASA and the White House are trying to kill her? In a deepening haze, Sexton began sifting through the half dozen sheets. The first page was a computerized image whose heading read â€Å"Ground Penetrating Radar (GPR).† The picture appeared to be an ice-sounding of some sort. Sexton saw the extraction pit they had talked about on television. His eye was drawn to what looked like the faint outline of a body floating in the shaft. Then he saw something even more shocking-the clear outline of a second shaft directly beneath where the meteorite had been-as if the stone had been inserted from underneath the ice. What in the world? Flipping to the next page, Sexton came face-to-face with a photograph of some sort of living ocean species called a Bathynomous giganteus. He stared in utter amazement. That's the animal from the meteorite fossils! Flipping faster now, he saw a graphic display depicting the ionized hydrogen content in the meteorite's crust. This page had a handwritten scrawl on it: Slush-hydrogen burn? NASA Expander Cycle Engine? Sexton could not believe his eyes. With the room starting to spin around him, he flipped to the final page-a photo of a rock containing metallic bubbles that looked exactly like those in the meteorite. Shockingly, the accompanying description said the rock was the product of oceanic volcanism. A rock from the ocean? Sexton wondered. But NASA said chondrules form only in space! Sexton set the sheets down on his desk and collapsed in his chair. It had taken him only fifteen seconds to piece together everything he was looking at. The implications of the images on the papers were crystal clear. Anyone with half a brain could see what these photos proved. The NASA meteorite is a fake! No day in Sexton's career had been filled with such extreme highs and lows. Today had been a roller-coaster ride of hope and despair. Sexton's bafflement over how this enormous scam could possibly have been pulled off evaporated into irrelevance when he realized what the scam meant for him politically. When I go public with this information, the presidency is mine! In his upwelling of celebration, Senator Sedgewick Sexton had momentarily forgotten his daughter's claim that she was in trouble. â€Å"Rachel is in danger,† Gabrielle said. â€Å"Her note says NASA and the White House are trying to-â€Å" Sexton's fax machine suddenly began ringing again. Gabrielle wheeled and stared at the machine. Sexton found himself staring too. He could not imagine what else Rachel could be sending him. More proof? How much more could there be? This is plenty! When the fax machine answered the call, however, no pages came through. The machine, detecting no data signal, had switched to its answering machine feature.

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Biology Blog - Essay Example I would ask about his family history to establish whether there have been other members who have been victims of atherosclerosis. Apart from the apparent smoking, I would I would strive to establish other risk factors that are predisposing this patient to worsen his health by carrying out diagnostic tests e.g. ECG, exercising for stress test, or CT scan. This will determine the extent of this condition in order to advice on treatment. Treatment would include first discussing with the patient about his symptoms and the dangers that they pose to him and those around him. He should begin by taking charge of his smoking and recommend that he should eventually quit the habit. Other lifestyle habits to avoid are getting rid of foods high in cholesterol and alternatively adopt low fat and low salt diets. Exercises should begin if he has not been active before as this helps to increase the flow of blood throughout his body system and burns out fats. In addition to lifestyle changes, I would recommend certain medication that will aid the heart in working more effectively. This will depend on the condition of his heart at that moment. Aspirin can be taken as soon as he experiences shortness of breath to aid in breaking up any possible blood clot. 2. An important quality that makes organisms living things is their ability to maintain homeostasis. Describe an example where animals or humans (again, you may or may not choose to use personal experiences) have gone through either a negative or positive feedback mechanism to maintain homeostasis. The maintenance of a relatively constant internal environment despite external environmental changes is homeostasis. One example of a positive feedback mechanism in Homeostasis in seen in the sweating activity. The activity of the sweat glands in our bodies is an important process through which we strive to conserve or release body heat. Just like the way we

Comparative LawHistory the medieval english coroner system Essay

Comparative LawHistory the medieval english coroner system - Essay Example The other purpose this move served was that it worked as a solution to the problem of the Sheriffs' control on the peasants, and this made it look like a reform-oriented action. The sheriff was the officer designated by the King to oversee law and order in every county. In his being the legal authority of a county, the office of the sheriff allowed him all the scope to manipulate law for his own benefit. The notoriety of the sheriffs for extortion and misappropriation of funds at the King's expense, as well as the scope of the abuse of power which their office permitted, is what Hubert was aware of, and that is what prompted him to set up a network of law officers that were under the supervision of neither the sheriff, nor the Justices of the Peace. Thus came to being the office of the coroner. The Article 20 of the "Articles of Eyre", from the Eyre of September held in the County of Kent in 1194, is the decree that formally established the Coroners. The article stated that: "In ever y county of the King's realm shall be elected three knights and one clerk, to keep the pleas of the Crown" To each county, thus, were assigned three coroners and a clerk who carried the "Coroner's Rolls", although the clerk's office too was later to be replaced by another, a fourth coroner. The coroner's duties were not with a reward in terms of money: they were never paid for their services to the crown, and it was an offence for them to receive any rewards by virtue of their office. To keep them from indulging in embezzlement, to prevent which was why their office came to being, Walter decree that their appointment was dependent on a certain property level, and a least of an income twenty pounds a year. The Medieval Coroner: Duties The coroner's main duties were twin-pronged; he was the tax-collector as well as the person who would keep a criminal record of territories that came under the jurisdiction of the Royal Courts of Law. The general Eyre was the body that would go around the kingdom, primarily taking stock of the misbehaviours of the subjects. The subjects were required to keep a track of all the incidents that have occurred in this account and relate them with complete honesty to the coroner. The coroner would note these down, and hand them over to the General Eyre; the Justices in the Eyre would hand out fines and punishments. The coroner takes on the role of a tax-collector because the large fines, the amercements, were viewed more as a kind of tax than as a way of punishment by the people. As has previously been mentioned, this was also the primary manner in which large revenues were being collected for the Royal Treasury. The ability to extract these sums was largely dependent on the details provi ded by the coroner. This ensured his presence in all kinds of events where fines, sureties and taxes could be levied, and property and goods be forfeited. This role of the coroner has taken a backseat and his second main duty that of investigating unnatural and suspicious deaths makes the coroner's identity today; sudden deaths, accidental deaths, natural deaths, suicides, murder and manslaughter, all these came under the coroner's duties. Medieval England also saw the coroner in charge of associated crimes

Johns Gospel and the New Testament Assignment Example | Topics and Well Written Essays - 750 words

Johns Gospel and the New Testament - Assignment Example   It would be interesting to note that what the Gospel of John fairly implies would be quite difficult to grasp and understand for early Jews which the Gospel of Luke can compensate. It is probably why the character of Nicodemus found its way in the production of Stevens (The Greatest Story Ever Told) totally unheard in the Gospel of John that most films depict a rendition according to the Gospel of Luke. In this regard, it is clear that directors Kirsch, Sykes and Stevens wish to simplify the storyline rather than dwell on a symbolism that is sometimes hard to decipher for a varied audience. Translation of the Bible particularly in the New Testament for films usually takes on a lot of work to produce a biblically-accurate full-length life of Jesus that will be unbiased and in a well-presented manner. The producers of Sykes and Krisch's(The Jesus Film,1979) made their statements that literally adapted the Gospel of Luke because of "its completeness" according to John Heyman. One go od example that the opening of the film quotes the Gospel of John however interestingly, the omission, in particular, the crown of thorns which was never mentioned in Luke (yet dramatized in the Gospel of John) fought its way in the actual film. The New Testament as a great book of history and literature requires a sharper insight useful for both teaching and training in righteousness. It, however, stands as the subject of numerous rebuttals that requires incessant studies. In the New Testament, it is my belief that the works of John, Luke and Matthew provides a basis for comparison in a theological aspect and an interesting picture that has influenced the works of Milton, Whitman, and Shakespeare among others. College study of the bible and its analysis holds answers to the readings that teenage bible classes have aroused a profound mental picture. Full steam, we push ahead and participate in the strenuous activity of discovering new heights that forever seeks answers to the hypoth etical questions of its depth and meaning. However, Walsh argues that Jesus films tell as much about the changes in American culture as they do about Jesus. This leaves enough room for contention regarding the reality and the human aspect and behavior of Jesus Christ that the Gospel of Luke depicts him to be. In all its simplicity, we wish to see how Jesus lived and behaved through his youth and teenage life that is seemingly lacking in most films and absent in the chronology of the Bible. Enough focus dwells on the last three years of Jesus' adult life that proclaims his divinity in Aland(1982), but the emphasis of his subjectivity as a human being commands a higher interest pertaining to the allegations of his sexual union with a human being. What would also be an interesting feature is the continuance of Jesus teachings that evolved into the present day religion claimed by the Roman Catholicism. As early as childhood, we have learned of Jesus' association as the son of God in the religious aspect. Latest findings regarding his human nature have baffled mere readers and common followers. It would be more helpful to note that Jesus is not a belief system but rather a reality that participates in the redemption of every human being.  There is nothing to delete in the biblical chapters if only to maintain what is written beforehand unlike the pages of history books that forever needs to be rewritten to accommodate new findings. But in all honesty, the truth should be annexed into the end pages of the bible and with any other related book that is created summative or critical.

Thomas Paine Questions Coursework Example | Topics and Well Written Essays - 2500 words

Thomas Paine Questions - Coursework Example Paine believed that his work was going to be remembered for a long time – may be forever. He argued that though his work would not have obtained general favor from readers, after some time its objectives was going to be achieved as more people were going to like it - â€Å"Time makes more converts than reason† (Paine, 1776, p. 1). Therefore his belief was that in the long run, his document was going to gain some favor from the readers. Question Two In the views of Paine, society and government are two very different organizations. They are the very opposite of each other. Paine argued that society and government are not the same and even their origin is not the same. The origin of society comes out of our wants but that of the government is from our wickedness. While the society enhances people’s happiness my uniting their great moments, government bring gloominess unto our lives by restraining our vices. Furthermore society enhances intercourse while government brings about classifications. While a society is viewed as a blessing a government is said to be punisher. Paine described a government as a necessary evil when it is in its best state. To Paine, government is badge of lost innocence. Society and government are therefore very different from each other and cannot be compared. In the description of Paine, they seem to oppose each other. It is very interesting how Paine contrasted society and government. In his description he was indeed able to show that though the two are different from each other they cannot be separated from each other. He used such words as necessary evil in describing government showing that government was evil but all the same it cannot be done away with. Question Three Though Paine described government as an evil and a badge of lost innocence, he still argued strongly that it was necessary for the society. Paine saw a great need for regulations and government in general in the society. Government and regulation become necessary because a society grows to a point whereby its members lose commitment and attachment to each other. At first, regulations will be set up to be observed by all the members of the society whereby all the members will have some form of say in the formulation of such regulations. But as the society grows, the need to leave legislation to a legislative body will raise and thus a government would have to been formed. In the views of Paine, regulations and government are simply necessary for the sake of ensuring that there is order in the society. Paine argued that it is the failure of the members of the society to uphold moral virtues that give raise to regulations and government. Along this thinking, he described government as â€Å"a mode rendered necessary by the inability of moral virtue to govern the world† (Paine, 1776, p. 1). Therefore, in simple terms the need for regulations and government is for the purpose of keeping order in the society. Question Four Paine finds two â€Å"tyrannies† in the English Constitution in the form of the Monarchy and Aristocracy. This is because it is a complete opposite of what he

Reflective Journal Essay Example | Topics and Well Written Essays - 1500 words

Reflective Journal - Essay Example It is our destination and the process of reaching the end of that destination. It is the real meaning of Martin Luther King Jr.’s vision: a sympathetic community where race and social class is surpassed and economic and social justice is the tenet and not the exclusion. It is as well the vision of this empowerment paradigm to social work tradition. The paradigm becomes profound and stretches out to integrate further explanation of how-to and for what reason, enlarged by stronger professional, community, multiethnic, multicultural and global points of view on empowerment mechanism and the commemoration of differences. Countless individuals still desire to live in a society where dearly loved community can be built, where caring bonds of affection and knowing unite us together through our differences. We just cannot give up that yearning. We call for such ties not for the reason that we embrace utopian dreams but because we have wrestled throughout our loves to build this community. The petite circles of affection and care we have been able to shape in our personal lives embody a tangible realistic note that beloved community is not a fantasy, that it previously is present for those of us who have carried out the task of enlightening ourselves for higher consciousness. Ambivalence and indecision indicate the likelihood of resistance. The social work business can be signified as a victorious hegemonic knowledge, yet it cannot attain absolute finality on its manner of perceiving the world: One of the unique features is the pursuit for ties of mutuality and collective identities, through which individuals and their concerns and motives are shaped and which transcend involved exchanges between individualized individuals. This pursuit may have been diminished, yet it has not been totally eliminated. There are other discussions wrestling for articulation from users of services provided by social work: types of

Misconceptions is Ruining the Marriage Rules Essay

Misconceptions is Ruining the Marriage Rules - Essay Example The guideline provides that the wife shall surrender unto her husband in a similar manner as the husband surrenders himself to his lord. The wife becomes a plain adherent to the inclinations of the husband as they are united in marriage. The wife is decreed by the marriage vow to live a prudent and virtuous life, subservient to her husband in their chosen place of abode (Briffault and Malinowski, 1956). Among the Muslims, the doctrine for marriage were believed to be set by God and handed down by God to his creation from the time of Adam and Eve, through all the succeeding prophets until the time of Muhammed. The doctrine provides equal rights and privileges for the wife and the husband as they dwell together in marriage. The wife and the husband adhere to each other, each having a definite role in their married life. While the wife provides a cover for her husband against commission of transgressions and safeguards her man's properties, the husband provides for the dwelling, the sus tenance, and other needs of the family (Ali, 1935; Stiles, 2005). In the present day, however, the prevailing issue in marriage similar to easing up of Islamic marriage rules in Zansibar (Abu-Odeh, 2004) is "a predisposition to polygamy". T The most visible evidence that misconceptions now permeates marriage topic of concern is the unfortunate emphasis by couples living apart for reasons of source of income or work which is a predisposition to polygamy. For example, the husband has to be in a foreign nation for a year to work and earn the living for a family who are left in his native land. Working abroad by either the wife or the husband has become a standard practice for families. How many people can ignore the physical, moral, and social needs of an individual The commitment of time spent away from the family is not small. The thoughts of being away from the family are equally nerve-racking. Although the internet, the cell phones, the televisions, the video games, and the malls are handy tools to alleviate worries and longings, but, these can certainly not substitute the physical presence. Evidence that misconceptions are ruining the marriage rules is the emphasis on husbands having different social interest than their wives or vice versa. While the husband loves golf, the wife on the other hand prefers ballroom dancing. Huge predisposition to polygamy awaits each other on each side of the social interest. For example, in the present time, usually attractive, young ladies are assigned to carry umbrellas for

Theory of the 1970s and minimalism Essay Example for Free

Theory of the 1970s and minimalism Essay The Extended and the minimalism in the generative tradition are notions used in linguistics which explains different aspects of the language. The Extended Standard Theory was formulated in the late 1960s to early 1970s and specifically in 1965 to 1973 (Chomsky, 1965) while the minimalism started way back in the 1950s. They have both been used over time by learners in different times for criticism and for learning and understanding linguistics. The Extended Standard Theory has two features namely the syntactic constraints and the generalized phrase features also known as the X-bar theory. The X-bar theory is a linguistics theory component which attempts to identify syntactic features common to all languages. It explains that all languages have some certain shared structural similarities, including the ‘X-bar’ which does not appear in traditional phrase. On contrary, Chomsky (1995) discussed how minimalist approaches to phrase structure have resulted in ‘Bare Phrase Structure’ which attempts to eliminate X-bar Theory. Therefore in as much as the Extended Standard Theory uses the X-bar theory to explain syntactic features common to all languages, the minimalism in the generative tradition explains that all languages have some certain shared structural similarities. Minimalism program is a much transformational grammar inspired by Chomsky. The program aims at the further development of ideas involving economy of derivation and economy of representation which had become important earlier. Economy of derivation in this aspect is a principle stating movements and occurs in order to match interpretable features with uninterruptable features such as inflection. Inflection is also referred to as inflexion and helps modify word forms to handle grammatical relations and relational categories such as tense, gender, case or mood. The principle of economy of representation is that structures must exist for a purpose and should satisfy constraints. Another aspect of minimalism thought is the idea that, the derivation of synaptic structures should be uniform in that rules should not be stipulated as applying at arbitrary points in a derivation, but instead applies throughout derivations. Minimalism in the generative tradition also tries to give a distinction of deep structure of a linguistic expression with a theoretical construct that seeks to unify several related structures. The Extended Standard Theory on the other hand does not describe any of the two derivations but works with syntactic constraints and the generalized phrase features. The usage of the term ‘transformation’ in linguistics refers to a rule that takes an input typically called the Deep Structure (in the Standard Theory) or D-structure (in the Extended Standard Theory or government and binding theory) and changes it in some restricted way to result in a Surface Structure (or S-structure). An example of a transformation in TG is the operation of subject-auxiliary inversion. Subject- auxiliary in English occurs when an auxiliary verb precedes a subject. By the time of the Extended Standard Theory in the 1970s, due to the work of Joseph Emonds on structure preservation, transformations came to be viewed as holding over the trees. By the late 1980s at the end of the government and binding theory, transformation were viewed not as mere structure changing operations but as ways to add information to already existing trees by coping constituents. Earlier there was a conception that transformations were construction- specific devices but this was made clearer s discussed above. The minimalist program on the other hand was a radical revision of the theory. The Extended structural Theory emphasizes on the importance of modern formal mathematical devices in the development of grammatical theory. The minimalism in the generative tradition on the other hand does not emphasize on the importance of formal mathematical devices. The generative tradition is a technical as it is well understood that linguistic processes are in some sense creative for expressing a system of recursive processes. The focus is has been made on the deep and surface structures. The deep structure seeks to unify several related structures while the surface structure is derived from the deep structure by transformational rules. In the Extended Standard Theory, more technically sophisticated proposals about the structure of language have been made. This theory argues that all languages are presumed to follow the same set of rules which may vary depending on the values of certain universal linguistic parameters. In a 1983 article, Newmeyer discussed how, this assumption is very strong and brings the big difference between the two theories of language. Minimalism has the idea that the derivation of syntactic structures should be uniform. This means that rules should not be stipulated as applying at arbitrary points in a derivation, but instead applies throughout derivations. Minimalism ideas and approaches to phrase structure have resulted in an attempt to eliminate x-bar theory. In conclusion, both notions; The Extended Standard Theory and the minimalism generative tradition may be somewhat vague and indeed the precise formulation of these principles is controversial. The practicability of these notions should be further evaluated regarding their success. None of the two should be undermined since both have some importance and are of help in understanding linguistics. References Chomsky, N. (1965). Aspects of the Theory of Syntax. Cambridge: MIT Press. Chomsky, N. (1995). The Minimalist Program. Cambridge: MIT Press. Hawkins, J. A. (1983). Word Order Universals. New York: Academic Press. Jackendoff, R. (1974). Semantic Interpretation in Generative Grammar. Cambridge: MIT Press. Newmeyer, F. J. (1983). Grammatical Theory. Chicago: The University of Chicago Press.

The Potential Of Wind Assisted Ship Propulsion Engineering Essay

The Potential Of Wind Assisted Ship Propulsion Engineering Essay Wind is present all around the world, and in some places with abundant energy density. Wind had been extensively used in the past, for mechanical power in addition to transportation (J.F. Manwell and J.G. McGowan, A.L. Rogers (2009)).Wind energy has evolved into one of the most practical, cost-effective and both environmentally and technically attractive, of all the renewable energy options in the world. So the wind energy has a lot of potential at sea for assisting in ships propulsion. Wind is the cheapest, most powerful, and greenest source of energy on the high seas. The accelerating fuel costs over the last decade have led to growing interest in the application of wind assistance for ship propulsion and reduce fossil fuel consumption. Using wind energy for propulsion of ships in sea is in fact one of mankinds oldest ocean-going technologies. In one-way or another, with modern advances in ship design and propulsion the use of wind energy was almost forgotten Sail systems were the dominant form of propulsion until the 19th century (http://en.wikipedia.org/wiki/Marine_propulsion) Astrophysicist Carl again writes, for example, that: the consequences of scientific illiteracy are far more dangerous in our time than in any that has come before. Its perilous and foolhardy for the average citizen to remain ignorant about global warming, say, or ozone depletion, air pollution, toxic and radioactive wastes, acid rain, topsoil erosion, tropical deforestation, exponential growthà ¢Ã¢â€š ¬Ã‚ ¦.How can we affect national policyà ¢Ã¢â€š ¬Ã‚ ¦ if we dont under stand the underlying issues? Aim and Objectives: The main of the project is to analysis into the potential of Wind Assisted Ship Propulsion (WASP) and its application into the modern day shipping. WASP systems will be explained, analysed by showing its benefits and drawbacks. The applications and possible benefits of the use of the WASP will also be investigated showing all the relevant factors that are affected by the use of WASP. The key objectives are summarized as: Research into present and evolution of WASP systems, Potential of present WASP system and their applications. Advantages and future development of WASP systems Discussion of economic and environmental factors Analysis into the use of alternative energy sources at sea. Evaluation of WASP by application to a case study Critical analyse into all findings to produce a logical and well founded conclusion. EXISTING WASP SYSTEMS: The following are the remaining WASP Systems in use at present in the sea Aerofoil(Wing-Sail) Flettner Rotor Rig Soft Sail Towing Kites (Skysails) Wind Turbine (Skysails) Aerofoil (Wing-Sail): This form of marine propulsion works in the similar way as an aeroplane wing, producing pressure differences between opposite sides which create a force , supported by central mast. The trust provided by the solid structures of the sail is more with less drag than conventional sails. This technology came into wide development in 1980s by Japanese and still some vessels use this technology nowadays with research into the application of such systems proceeding. Various research is been carried out and one of the example using this aerofoil concept is this ship model which is called the ecoliner. It is a type of cargo vessel which propels by using combination of high-tech sail and engine power. This combined feature, make it possible to work like a normal cargo ship with similar service of speed, freight price and other factors. Using this ecoliners , as ocean transports will decrease the pollution emissions to 50% of the ship. MV Ashington vessel is a bulk carrier which has auxiliary propulsion with the use aerodynamic wing sail. (http://www.shipspotting.com/gallery/photo.php?lid=823976) A computer controlled wingsail fitted to the 6,500 dwt dry cargo ship mv Ashington resulted in a fuel savings average of 8% and, under favourable circumstances, of up to 20%. (htt p://www.maritimejournal.com/features101/power-and-propulsion/wingsail_ready_for_small_commercial_vessels) The wing-sail have two significant drawbacks which are considered. First one is that the moments coupled with the lift forces which produce the propulsion also can create a large aerodynamic drag force which acts as a huge drawback when sailing directly into a head wind(Clayton, 1987).Rigid sails then usually themselves into the wind direction when no force can be created while some design allow the surface to be folded using hydraulic controls such that the direction can be controlled. In general wing-sails have a high lift coefficient compared to soft sails which will be discussed in further topics. This means this system has more advantage over the other conventional sails even though initial investment in the system will be high. Various designs now incorporate a frame with a material surface to keep the minimum weight. Flettner Rotor Rig: Flettner rotors consist of cylinders which are of spinning type and tall mounted onto the vessels deck. The vessel is set in motion by using the Magnus effect. The Magnus effect is produced whenever pressure difference occurring around spinning object. This concept was done by researcher Anton Flettner, a German naval architect. Later researchers conducted experimenting into its operation in 1980 when Saudi oil crisis happened. But this system never overtook the diesel engine usage. However in the 1920s Fletner rotor operated in sea for a quiet a long year proving reliable form of wind propulsion. To understand this system works, an understanding of the Magnus effect is necessary. The Magnus effect or force happens when there is a pressure difference around a spinning object. Because of this change in boundary later around this object happens, a lift force is generated in direct propulsion to the acceleration it imparts on the air streaming by (Seufert, 1983). This lift force happens due to Bernoullis principle; this use of the principle is highly effective and is described as practicable. Soft Sail: Soft Sail system consists of two main types, the modern square rig and the fore and aft rig. The square rig is the most efficient running rig and useful to longer routes with more constant and foreseeable winds.Fore and aft rig type is suitable to short routes, where the wind speed and direction be unlike. In modern day shipping the soft sails is not used, because of its large propulsion of deck space and needs constant manning. The reason for this is because the other types of sailing systems are more effective and efficient compared to these soft sails. The sky sail lakes large portion of deck space and always need constant manning. With deck space is considered more important for carrying cargos in present shipping world, it makes less effective in use and outweighs the advantages of any soft sail systems. The future of ship propulsion may consider this soft sail with combining with other types of propulsion to take advantages and use it in a efficient way. However there are some smaller vessels like fishing boats still depend on soft sails as an auxiliary propulsion force and the uses of soft sail are important in this fishing boats Towing Kites (Skysails): Towing Kites function on same basis as several conventional kite arrangements used on such things as Paragliding and kite boarding, etc. the propulsion of the vessel is assisted by the kite which harness the energy from wind. Since wind-conditions are not always sufficient, the Skysails system is designed to function as a supplementary power source, in addition to the ships engine. Skysail consists of a towing kite, a control system, a launch and recovery system and a wind-optimized routing system. The Para foil kite is constructed out of  high-strength, weatherproof textiles, and  is designed in such a way that it can achieve optimal aerodynamic efficiency at any wind speed. The steering system operates automatically and is composed of the control pod and the control system. The towing kite and the towing rope are linked by the control pod. Much like autopilot systems in airplanes, the Skysails sensors collect data that is processed by the systems software, which sends control orders accordingly. The launch and recovery system is responsible for automatically recovering and launching  the towing kite, control pod and towing rope. The kite is attached at only one point to the launch and recovery mast, enabling high manoeuvrability. A telescopic mast lifts the towing kite  during its launch. The wind unfolds the kite to its full size while the reef system launches the reef ropes. While the towing kite is decoupled from the launch and recovery mast, the towing rope is released. The power transmission system consists of a  towing rope, a force transmission point (tow point), and winch, and is responsible for transferring the tractive force from the kite to the ship.  The mounting system ensures that the towing kites force is aligned ideally to suit the winds direction. The routing system is composed of  a weather forecasting performance calculator, which processes the weather forecasting data and of a decision-making model, which calculates the optimal route following priorities set by the ships owner. Finally, the routing system has a route recommendation feature, which translates the information into a series of waypoints read by the shipmaster. The SkySails system also improves the ships safety and performance on water as it damps the waves so that the ship suffers from less slamming and torsion forces. In addition, as a result of smoother sailing, the ships life is extended. A short video of a ship equipped with the SkySails system is available (http://www.maplesoft.com/company/casestudies/skysails.aspx) The steering system of skysail operates automatically meaning that there is no input need via crew, just observation. The skysail system will have a control pod situated on the high strength towing rope and the kite. This pod changes the profile of the kite such that it ultimately controls its flyting path in line with ship needed direction. Wind-Turbine: Wind turbines are widely used in land; however it has not yet been applied on at large scale in the shipping industry. Wind turbines at sea could perform two functions as electricity generation and in aid of propulsion. The drawback using wind turbine is it will be ineffective at no wind and counterproductive at high wind conditions.many smaller vessels have used wind turbines directly connected through gearbox to the propeller. But large vessels need large size machine to drive the generators which makes complex engineering to make it work stable. Also this system will need more time to get fitted, assembled such that it means it will be suitable for future vessels. APPLICATION OF WASP SYSTEMS: The use and development of WASP systems in the modern day shipping should be considered to make an adequate conclusion .At present WASP system are at very small percentage of the global marine transportation industry. The different types of systems are already present in use various ships and also in small vessels such that it makes easy to have a very good potential in upcoming years since the price of fossil fuels hikes and also they pollute the air which made global impact to cut the harmful exists of these pollution.by looking at the advantages and the usefulness of WASP systems and its drawbacks, various factors related to it can be analysed. The further topics will discuss about the advantages and applications of these systems. POTENTIAL OF PRESENT WASP IN PLACE: WASP is already in place for long ago in small vessels like boats in fishing industry. Currently WASP is present in less in global marine industry but its still considered as notable, potential system to avoid fossil fuels.by analysis the various factors and cases, understanding can be done greater. Oil crisis happened in 1970s and 1980s , the Japanese were very conscious and tried to look into alternative to the field of ship propulsion and some 17 sail- assisted tankers were produced with all having similar design. The first vessel with name Shin-Aitoku-Maru (DWT: 1600), in 1980 reached 11knots speed when the sea and ship conditions were good. These sails travelled in sea during that oil crisis but later the oil prices dropped down again .this made the diesel engines to overcome those sails and the marine industry discarded to use the systems .however the environmental concern arrived in 2010 regarding water and air pollution due to the fossil fuel .this play a massive role to change the world to look into alternative energy sources that can be used in sea and imposing rules and regulations on various pollution factors. APPLICATION OF WASP: The application of WASP systems are vastly used in fishing industry in smaller vessels. Many American and European boats have small auxiliary soft sails but they are used rarely. Large commercial fishing vessels does not utilise wind at all, since it would be impractical most often. They increase work load on crew with others factors including cost of the equipment and less knowledge to use the system of WASP will make it difficult to use it. It can be seen in statistics that WASP could be used in fishing fleet to a greater extent that actually works. By looking at historical research, wind has been used ad earlier way of propulsion when no engines exists. The transaction from the main form of propulsion changing from wing to coal- fire propulsion units took place so quick over a time spam of 30 years. However increase in price of fuel and pressure to reduce fuel consumption. Skysails are used by Wesselss Sipping Company on three vessels where some good results have ben obtained. WHERE WASP MAY BE APPLIED: Although climate change has occurred since the creation of the Earth today it represents a setback to a society that grew in the last two centuries to over 7 billion with an associated energy demand based primarily on the consumption of fossil fuels. The global population is expected to peak at 9.2 billion around 2075, while social development is desired to continue.so its important that WASP could be used in various ships propulsion. WASP may not be a good solution in making all vessels more efficient and reduce fuel consumption. But some vessels use the benefit of this systems.in recent years Ultra Large Crude Carriers (ULC) and Very Large Crude Carriers (VLC) dominates the transport of crude oil and the benefits of WASP on such kind of carriers are hard to be seen in practice. But smaller carriers may benefit from WASP technology and vessels which run on lower speed can use this type of propulsion to reduce fuel consumption. For example, steam coal and iron ore are usually stored on a very large scale before the resource is even utilised. In that case the vessels can carry them with the use of WASP which can produce 11-13 knots speed and its practicable. FACTORS One of the weapons used by all vessels, the WASP combat is essentially highly advanced missiles that contain a variety of sub munitions. The computer that controls each one is also able to analyse tactical situations and plot the best path to achieve your goal and ensure success. The WASP has a maximum acceleration of 20g when using standard fusion fuel. This acceleration and speeds allows the WASP conditions for manoeuvre and more power. This speed advantage and acceleration allows you to run more. In addition to attacking enemy ships or space stations, WASP combat can also be used as a defines drones. In this mission profile, WASP can also be used as thermonuclear warheads or anti-matter ahead of the enemy. The health and economic impacts In this area, we are only beginning to understand the true extent of the consequences on utilization of WASP systems. Intuitively there is an accumulation of pollutants through the food chain and possibly in our drinking water supplies. But, according to Technical Document Management Measures National Pollution Control Environmental Protection Agencies, published in November 2001, petrol, oil, diesel fuel, and batteries and acidic cleaning compounds, and solvents involved in the maintenance of the boats ( as methylene chloride, tetrachloroethene, trichloroethene, and trichlorethylene) trickle in lakes, rivers and coastal areas, and many of these pollutants, particularly some of the heavy metals are attached to sediments and are eventually found in the food chain through either plankton or other organisms and then concentrated through the food chain, being a major environmental threat as well as a big human health problem when it comes to fish consumption. The high speed of supply and refuelling system used by WASP does not mask the problems caused by liquid spills and toxic gases; rather, it completely solves the problems. Industry There are economic consequences for the marine industry. The short-term impacts that cause direct financial costs are cleaning and punitive actions associated with them. Over time, the waters are much polluted, further legislative measures are introduced. Clean water is essential for multibillion dollar industry. Environment Supply system by WASP system is a high-speed refilling helps the environment in many respects, eliminating damage caused by other products refuelling. This product eliminates the smoke harmful gas that gives off the oil, polluting the air. It eliminates the greenhouse gases that pollute the earth and our ozone layer. This system prevents leaks that harm the soil. There was never a supply system created before can eliminate all kinds of damage, and that works without causing pollution. The high speed of supply and refuelling system using the WASP does not mask the problems caused by liquid spills and toxic gases, however, solve them by complete. Most of the damage caused by the emission engines and oil leaks comes from petroleum. Small leaks, despite being isolated events tend to occur every day around the world, they are, gallons of oil pollution in our waters. A small fuel leak affects a disproportionate amount of water on the surface of the ocean. In the UK the legal limit leaking oil and one drop of oil for every 2 litres of water in a proportion of 15mg per litre. Therefore, a single litre of oil can contaminate one million litres of water. And this is a chronic problem to be solved, and the reaction of sunlight, the chemicals become infinitely more toxic, and prolonged exposure affects thousands of fish species and a myriad of creatures such as shellfish, marine plants and damage as algae and their reproduction when exposed to oil. And the old trick of using soap or detergents to make the brightness disappear, is not only illegal, but it only makes pollution worse, and eventually adding surfactants to the mixture, whic h attach to the gills of fish and destroy their ability to breathe. The effect is catastrophic. And, as if that were not enough, the increase in population drives the development of the industry, and a lot of pressure on the marine environment. The impact on marine life inevitably leads to an impact on human health. WASP Systems are specialized in projects for supply, installation and commissioning of water systems and wastewater treatment systems, gray water recycling, along with some simple write-downs and innovative energy systems. The system creates a vacuum seal ventilating, and dramatically reduces the incidence of unintended leakage of gas that would normally escape to the atmosphere. The main advantage of the invention is that it allows the filling very quickly, which will significantly reduce operating costs for operators of vessels and facilities loading terminals. Applications for the WASP system will focus initially on three distinct segments in the market within the maritime industry: nautical recreation, navigation and commercial refuelling (as tugs, barges, ferries and commercial vessels), and loading of liquid cargo from ships that cross oceans. The deployment of this system in the world will eliminate millions of tons of harmful particles of gas to the atmosphere, and prevent millions of gallons of fuel from spreading into watercourses .freighters with this product, which is able to increase the delivery time cargo 100% and thus may reduce the time spent in each vessel terminals. We can shorten the terminal for vessels which reduces the rate per ton of whole load of liquid therefore increase the amount of deliveries for all vessels. We can reduce the waiting time for vessels which reduces the rate per ton of whole load of liquid therefore increase the amount of deliveries to all ships refuelling and increased how it works at high speeds. Our product also eliminates many greenhouse gases and gases hazardous to health that are associated with refuelling which in turn becomes safer for everyone to use our product to refuel. Currently we are working together this time with a major oil company and help them in their oils movement worldwide. 6.2 Economic factors Economic factors in the application of WASP freighters These ships can perform rapid sustained combat operations at sea as a centrepiece strategy. To carry out its core mission, WASP has a support system that synchronizes the simultaneous horizontal and vertical flow of cargo and vehicles throughout the ship. The ship propulsion can generate a total of 400 tons of steam per hour. If the energy of the two boilers were converted into electrical current could power a city of 160,000 inhabitants. Electric generators aboard a ship can provide more than 16,000 kilowatts of energy. Two stations provide a capacity of 450,000 litres to 200,000 litres of water per day supply. Chapter 5: Case Study 5.1: MS Beluga Skysails MS Beluga Skysails with its computer-controlled kite (top right corner) One of the latest innovations in the heavy cargo ship which increases fuel prices has been a return to wind power. The MS Beluga SkySails is a heavy carrier that uses a towing kite system as part of its propulsion systems. The ship was launched and followed early sea trials in the North Sea in January 2008, the vessel embarked on its maiden voyage from Bremerhaven, Columbuskaje to Guanta, Venezuela. On route, the efficiency of the system was applicable in winds of up to force five for 8 hours a day. The system was hailed as a success, with calculated savings of up to 2.5t of fuel/$1,000 a day. With larger sails of 600m ², fuel savings can get up to 35%, possible. CONSTRUCTION The system has been developed by SkySails SkySails GmbH and Co. KG. The Beluga SkySails was equipped to navigate with a candle paraglider 160m  ². The area of à ¢Ã¢â€š ¬Ã¢â‚¬ ¹Ãƒ ¢Ã¢â€š ¬Ã¢â‚¬ ¹the kite can be increased to 320m ². A pipe controlled by computer, is connected to the ship by a system of rope. The system can control the kite at altitudes between 100m and 500m to maximize the benefit of the wind. With oil prices so high, a cargo ship 87m average could save about à ¢Ã¢â‚¬Å¡Ã‚ ¬ 300,000 a year. The system can potentially be adjusted to any ship. The overall reduction of carbon dioxide transport arrives at an estimate of considerable million tons per year. The BBC said there is something magical, a giant cargo ship being pulled on its way to the sea with ten thousand tons of metal, and with the sun shining giant masts. But there is something even more magical about the MS Beluga SkySails. On the face of it, this ship leading, for example, parts of a production line of wood to Venezuela looks like any other cargo ship. MS Beluga SkySails believes its fuel bill will be cut by  £ 800 ($ 1,560) a day. We can demonstrate that it is possible to combine economy and ecology, says Verena Frank of Beluga Shipping, and explains, Economy, because you can reduce consumption and fuel costs and, moreover, contribute to ecology, reducing emissions carbon dioxide. the kite is controlled by computers. a computer helps to make it fly, and maximize the power it produces, the other computer adjusts the direction of the kite. If the project is successful, we expect to see kites even higher very soon sum up to 5,000 square feet in size, pulling ships ac ross the seas and oceans. Graphic Steve Rosenberg explains, See how the ship kite works: of all the CO2 that is pumped into the atmosphere today, 4% comes from ships. Thats more than the aviation industry, mainly because 90% of world trade is done by sea. The MS Beluga SkySails believes it has the solution environmentally, with a mission to transform the green oceans. Once the ship reaches the open sea, reveals a new weapon in the fight against global warming: a kite. The 160m2 kite is hoisted on a mast and for half an hour or so, he stands there at the top of the mast, not making a big thing. The wind and certainly a wonderful thing, because it only needs a bit of wind to make everything else work. Half an hour later, however, the wind makes the kite start to fly hundreds of feet in the air and helping to pull the ship. The paragliding and synonym of power to the engines of the ship, so you can work on reduced power: which means less carbon emissions. It also means lower bills in fuel costs. With the price of trans portation fuel that has doubled in the past two years, paragliding promises great savings. How the Ship-Parrot The kite helps reduce annual fuel costs 10-35%. Fuel economy also means fewer carbon emissions harmful to the atmosphere. The large towing kite resembles a glider and is shaped like an airplane wing, so you can take advantage of different wind directions. The kite operates at 100-300m above the surface much larger than a normal sailing boat where winds are stronger and more stable. The kite can be used in winds of 12-74 km / h (or 7 to 40 knots). The Technology Skysail Graphic References: Tom Schueneman, MS Beluga SkySails Completes Her Maiden Voyage (February 6th, 2008) http://www.ship-technology.com/projects/msbelugaskysails/ Steve Rosenberg, BBC News, Bremerhaven, northern Germany, Gone with the wind on kite ship (September, 2012) http://news.bbc.co.uk/1/hi/world/europe/7205217.stm